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Use an opening H1 tag (<h1>), enter your page title, then add a closing H1 tag (</h1>). Example: <h1>This is the H1</h1> H1 tag SEO best practices Before we run through the best practices, it’s important to note that breaking any of these is extremely unlikely to wreak SEO havoc on your website. So don’t panic if you’re not doing some of these things. It certainly won’t lead to anything scary like a Google penalty. Google’s job is to understand, index, and rank the web’s content. It’s impossible to do this without mechanisms to deal with nonideal circumstances like pages without H1 tags. That said, every little bit helps in SEO—so it’s useful to follow best practices where possible.
Use H1 tags for page titles Use title case indian phone number for H1s Match H1s to title tags Use an H1 tag on every important page Use only one H1 per page Keep H1 tags short Style headings for hierarchy Include your target keyword Make H1 tags compelling Use H1 tags for page titles Google says to “place the title of your article in a prominent spot above the article body, such as in a <h1> tag.” While many website platforms and CMS’ do this by default, this can be overridden for certain themes. If you’re curious how your theme handles this, the easiest way to check is to right-click on the title in your browser and select “Inspect.” If the highlighted part includes <h1>, then it’s wrapped in a H1 tag. If you’re not comfortable with HTML, install Ahrefs SEO Toolbar and check the free on-page report to see your H-tags, including your H1.
If you’d prefer to check your H1 tags in bulk: Sign up for a free Ahrefs Webmaster Tools account Crawl your website with Site Audit Go to the On page report Scroll to the “H1 setup” chart Click the green part of the pie chart Use title case for H1s Title case is where you capitalize all words containing four or more letters. If your CMS uses page titles for both H1 tags and title tags, using title case for page titles helps keep things looking neat in the search results. It’s usually only forum posts that use lowercase or sentence case. Match H1s to title tags Google says to match your title tag with your H1. Most CMS’ like WordPress do this automatically, but it’s possible to set the title tag as something different to the H1 with an SEO plugin like Yoast.
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